Meadowbrook Mall will host its Back-To-School Celebrity Tour this Saturday and Sunday with Disney Channel stars Skai Jackson from Jessie and Bunk’d and Peyton Meyer from Girl Meets World.
“This is in celebration of back-to-school,” said Meadowbrook Mall Marketing Director, Robin Urquhart. “It’s something fun for [students] to do as they go back. Our corporate marketing has established a pattern to do this, even if it’s not every year. They like to frequently treat shoppers of different age groups. It’s their way of giving back,” said Urquhart.
“We also try to bring in celebrities like this because every family isn’t able to go to Disney World or a concert,” said Urquhart. “This is free and it gives them an experience they wouldn’t have.”
The first meet-and-greet is this Saturday, August 29, with Skai Jackson. She will be featured on stage in the Sears Court from 1-4PM. Jackson, 13, currently starring in Disney Channel’s Bunk’d, has previously appeared on the Disney Channel’s Jessie, and in episodes of Boardwalk Empire, Royal Pains, and Austin and Ally.
The fun continues on Sunday, August 30, with a meet-and-greet with Peyton Meyer at the Sears Court from 1-4PM. Meyer, 16, currently stars in the Disney Channel’s Girl Meets World. In addition to being one of Disney’s newest stars, Meyer has a leading role in the new movie Gibby, and spent his summer teaching classes for Broadway Break Thru, an organization dedicated to creating opportunities for aspiring performers.
“If your kids watch these TV shows, then they will enjoy meeting them in person,” said Urquhart. “Even as young as they are, some of these kids already have aspirations to become a star or a singer.”
Last year, another cast member from Jessie, Peyton List, packed the mall with lines doubling its length. With similar crowds expected this year, the mall is offering a Fast Pass for those who are not a fan of waiting. The requirement to gain a Fast Pass is to spend at least $100 in the mall that day. Take your receipts from the same day to the Customer Service Center and you’ll be moved to the front of the line.
This is a free event, but there is a limit of one autograph and photo per fan. Kids are welcome to bring a personal item to be signed, but there will also be photos available for those who do not bring something from home.
This event is provided by Meadowbrook Mall’s management company, Cafaro. Cafaro has organized over a dozen celebrity visits in 12 malls throughout several states.
Editor’s Note: Pictured top left is Meyer and top right is Jackson.